INTRODUCTION JASONS FOOD INDUSTRIES is recognized as a leader in the confectionery market of Pakistan, offering a large selection of products in more than 30 countries around the world. During 30 years of JFI’s existence, it has become known as one of the most innovative and creative companies. JFI is the pioneer in confectionery and has launched brands In technically challenging categories such as bubble gums, lollipops, and pure chocolates.